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Polish national airline LOT said this month that managers at cut-price competitor Ryanair would "drop their trousers" for extra publicity.
It turns out LOT spokesman Leszek Chorzewski was right.
Ryanair boss Michael O'Leary says he'll walk naked through Warsaw if LOT removes the fuel surcharge on its tickets by the end of this month.
"I will walk down Marszalkowska street naked," said O'Leary, known for his PR stunts and straight-talk with the media. He laid down the challenge on Ryanair's web site.
LOT, part of the Lufthansa-led Star Alliance, has used fuel surcharges to offset rising fuel costs.
A year into operations in Poland, Ryanair aims to carry 1.6 million passengers this year and could expand its operations to carry 10 million by 2011 -- if the government loosens competition in the sector.
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